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Valorafutbol in Arsenal Innovation Lab at the Emirates Stadium

By Borja Burguillos

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It is a true pleasure to write these words, it’s been a long journey but here we are! At the Emirates Stadium helping Arsenal the Reach, Engage and Monetize their Fans!

Being of the Arsenal Innovation Lab has been an outstanding experience. We’ve been working hand to hand with Arsenal’s different teams: Product, Digital, and Commercial. We integrated our second screen widget into the Arsenal website and now working towards new interactive live experiences to attract and keep all the Fans to Arsenal Digital Ecosystem: Web & App.

Valorafutbol helps Arsenal FC to interact with millions of fans worldwide in a very exciting and innovative way. We have built Valorafutbol to help football clubs to focus on what they do best, to take care of their Fans, without caring about complicated software solutions and tough integrations.

The vision with Arsenal – Make Arsenal Web & App User habitual

 

  • Extend the Stadium. From a dream to reality with Valora. Reach and Engage more Fans in Arsenal Web & App.
  • Make every single Arsenal Fan around the world feel part of the Club. Make them count! 
  • Engage longer with your Fans BEFORE, DURING, and AFTER every game. Engage 24/7.
  • Open new revenue streams. Offer your brands to be part of the Fan Experience. Increase ARPU (Average Revenue per User).

The Sports industry is going under a profound transformation due to the change in consumer behavior. The youngest generations have a very different way of watching Sports events & Entertainment. Our aim as a company is to help The Sports stakeholders to give the younger generation what they want with new GameFi techniques.

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